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Affiliate links carry disclosure obligations - from the FTC (in the US), from Google’s link-spam guidelines, and from the affiliate programs themselves. ChatAds handles the technical layer automatically; site-level disclosure remains yours.

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What ChatAds Does Automatically

  • rel="sponsored" on paid links. Every ChatAds-inserted Amazon link and every scraped on-page affiliate link is written with rel="noopener sponsored", which is exactly what Google asks for on compensated links. Non-affiliate page links get plain rel="noopener".
  • A visible “Sponsored” label. Sponsored links show a “Sponsored” label on hover, so readers can tell a compensated link from an editorial one.
  • A standing notice in the widget. The chat panel footer always reads “Links may include affiliate offers”, on every plan, on every reply.
  • No dark patterns. Links are inserted in-line around the product phrase the AI already wrote; ChatAds never injects standalone ads, popups, or links the AI didn’t naturally mention.

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What Stays Your Responsibility

  1. A site-level affiliate disclosure. The FTC expects a clear and conspicuous disclosure near affiliate content. Most publishers add a short notice on pages that contain affiliate links, for example:
    This site contains affiliate links. We may earn a commission when you purchase through these links, at no extra cost to you.
  2. Amazon’s Operating Agreement. If you use Amazon monetization, Amazon requires Associates to identify themselves on their site, typically with the statement:
    As an Amazon Associate I earn from qualifying purchases.
    Review the Operating Agreement for the current requirements - it’s your Associates account and your relationship with Amazon.
  3. Your privacy policy. Disclose the chat assistant itself - see Privacy & Data.
This page is practical guidance, not legal advice. Disclosure rules vary by country and program; when in doubt, check with the program or a professional.